On Set: Who's Who

Shooting more than 100 of W's biggest fashion, art, and society icons for November's "Who's Who" was no small feat, but photographer Anna Bauer managed the whirlwind multi-country project largely thanks to her come-as-you-are approach. See how it all came together in a film by W's Senior Photo Editor Jacqueline Bates.

Released on 10/19/2012

Credits

Starring: Anna Bauer and Jacqueline Bates

Transcript

00:01
(drum and cymbals play)
00:10
I'm Karen Nelson, features editor of W.
00:14
This is a portfolio we shot for our 40th anniversary issue.
00:20
The idea started when I saw the Abdon Mural show at
00:24
Gagosian, and I thought that we could so something like that
00:27
with all the amazing characters who've appeared in W
00:31
over the past four decades.
00:32
It was a massive list and we just started reaching out
00:35
and started in Paris, during the coutoure shows,
00:39
went to Milan, went to Venice.
00:42
We shot in hallways and corridors,
00:45
at the Valentino party, at Dior, which was beautiful.
00:47
At Chanel, was very spontaneous because we also got
00:50
some people by surprise, and also, we had some fun drunk
00:52
people at one in the morning who said,
00:54
where's the photo booth?
00:55
They might not end up in the magazine, but we were happy
00:57
to just click that button.
00:59
In New York basically I think we did 20 people in one day.
01:03
I don't think we thought it would be that big.
01:06
We got a little backed up in the studio, so they were
01:09
all kind of hanging out as if it were some
01:12
sort of fun party.
01:13
It was just like a really great bunch of characters.
01:16
We ended up shooting so many people, I mean,
01:19
there are over 100 people we shot,
01:21
and we could have have kept going.
01:25
We're gonna be everybody next to each other.
01:28
We have people pretend to talk to other people,
01:30
and it's been really interesting how people engage
01:33
and how free they are in front of the camera.
01:36
Playfulness has been amazing, people really loosen up,
01:40
go wild.
01:41
As you can see with all these red marks,
01:43
there was a lot of moving it around and playing,
01:45
and maybe this person shouldn't be next to this person.
01:48
Ito Orbey was smoking with his cigarettte,
01:51
and he was like, don't put me next to Christy Turlington
01:53
cause Christy hates cigarettes.
01:55
I think one of my favorites was Rob Pruitt,
01:57
he was in a show of autographs he'd been collecting,
02:01
he figured he could get some more while he was there,
02:03
it turns out he's a Pharell superfan.
02:07
He wanted Pharell to pour water over him.
02:10
It was a really fun shoot.
02:12
Chuck Close was amazing, the kind of guy who you
02:16
would want to be seated next to at a dinner party.
02:20
He was telling us, he drew his first nude
02:23
when he was eight years old.
02:25
His father wanted to get him into Fine Arts
02:28
and so he hired him a model and as it turns out,
02:32
the model was also a hooker,
02:33
and at the end, he's sort of rolling out,
02:35
and he said, this never happened, I'm gonna deny everything.