The Pitch

W’s Beauty Director Jane Larkworthy is plotting her next move: reality TV.

Released on 3/6/2014

Credits

Starring: Jane Larkworthy
Director: Justin Wu

Transcript

00:00
(footsteps)
00:06
New York City.
00:08
Fashion epicenter.
00:09
Altizura.
00:10
Rodarte.
00:12
Mark, Oscar,
00:13
and Jane.
00:15
A behind-the-scenes look at what it takes
00:18
to be a powerful editor at one of the top
00:21
fashion magazines in the country-- nay, the world.
00:26
Stepping out of her limo,
00:28
we see this impeccably dressed woman
00:29
walking, cool as a cucumber, into the Conde Nast building.
00:32
Who is she?
00:34
Where is she going?
00:35
That woman-- Where's this pitch going?
00:37
The camera pulls back to reveal,
00:38
is the beauty director of W magazine.
00:42
Filler aficionado Jiva Mukdiraja--
00:45
Ms. Larkworthy, I don't think we're looking
00:47
for any kind of--
00:48
Imagine!
00:49
Sex in the City meets the Apprentice,
00:51
meets... Hoarders!
00:54
I'm sorry,
00:54
did you just say Hoarders?
00:55
Have you seen the W Beauty Closet?
00:57
Ms. Larkworthy--
00:58
[Ms. Larkworthy Voiceover] Okay,
00:59
this is just getting boring.
01:01
I didn't even have an idea for a show until
01:03
I was on mile three of my run this morning.
01:05
Look at them.
01:07
How much longer must I stand here?
01:09
People bid for meetings with me on Ebay.
01:12
Ten more minutes and my roots are going to grow in.
01:16
Speaking of which, maybe I should go blonder.
01:20
And that gentlmen, is your new reality show.
01:25
You're welcome.