W Magazine Videos

Jason Woodside: The New York painter reveals his creative process | Inspired to Create Ep. 1

Watch Jason Woodside at work in his Brooklyn studio. In this video the artist talks about his inspiration, his approach to public art, and painting on planes. Woodside also shows off his latest work – a collaboration with LIFEWTR - which is taking his art to a whole new audience. To see his and other artists’ work with LIFEWTR, head to LIFEWTR.com.

Released on 2/16/2017

Transcript

00:00
(upbeat pop music)
00:05
My name's Jason Woodside.
00:06
I'm a painter.
00:08
I moved to New York City when I was 17.
00:11
16, 17.
00:12
And started creating art.
00:15
(upbeat pop music)
00:17
I approach public art in a way that's not
00:19
super figurative, it's obviously
00:21
very abstract, but the ideal,
00:23
sort of, outcome is positivity.
00:26
You know, kids that walk by and they get inspired
00:28
to create something, I think that's kind of the goal.
00:30
(upbeat pop music)
00:31
It's crazy when you put a piece on the wall,
00:33
and how much it actually transforms the
00:36
neighborhood a little bit.
00:37
You really get a great response to the community.
00:40
If I'm doing it, then they can do it, you know,
00:42
and that's the beauty of art,
00:44
is that everybody creates their own.
00:46
I don't plan any of the pieces that I do,
00:48
I don't plan them, until I actually get there
00:50
and kind of see the landscape,
00:51
and the people, and the culture.
00:53
(upbeat pop music)
00:54
I'd like to paint on a plane.
00:56
(laughs)
00:57
More transportation based, and
00:59
anything to enlighten that sort of travel.
01:02
A lot of the inspiration was nature elements.
01:05
The ocean, and the light.
01:06
It's very literal.
01:07
So, I think when I created this piece
01:09
I was, you know, obviously dealing with
01:11
the element of water.
01:12
I think it touches a lot on just the
01:13
general movement of water, and how
01:16
dimensional it is, in the sense that
01:18
there's so many different elements of light and color
01:20
that come out of moving water.
01:22
It's so inspiring for me to look at.
01:24
I'm pretty specific with the brands
01:26
that I choose to align with.
01:29
It has to be on a genuine level,
01:31
and I feel like the progressive outlook
01:33
that this brand has was, kind of, the right direction.
01:36
To work with a company that does
01:37
give you the canvas, that gives you
01:39
the opportunity to be on a global scale, is special.
01:43
When you go into a bodega, and you see
01:44
a radical piece of art, on something that you're
01:46
gonna purchase, it's a cool part of your day.
01:49
There's multi levels of inspiration there.
01:52
Whether it's through hydration, or
01:54
the experience of picking up the bottle.
01:56
It offers a visual aspect that's definitely inspiring.
02:00
(upbeat pop music)