Subscribe to 'W Magazine'
on YouTube to keep up with all of
our latest videos and shows.

Christopher Bailey Wants to Make Fashion Week Less "Confusing" with Burberry Fall 2016

"We can't keep it exactly the way it used to be just for the industry": Christopher Bailey takes a break backstage at Burberry Fall 2016 to talk why the brand's moved on from the usual Fashion Week format to a "see now, buy now" runway strategy.

Show Credits
W Magazine Fashion Films
Released on 2/23/2016
Featuring: Christopher Bailey
Director: Paulette Agnes Ang
Producer: Emoticon Productions
Executive Producer: Harris Levinson